What Is Marketing Automation?
Simply put, a suite of tools that allow you to communicate effectively with your prospects and customers in order to nurture relationships and as a result grow your business.
Marketing Automation is the evolution of Email Marketing. Instead of blasting generic messages to everyone on your email list, Marketing Automation technology allows you to capture leads and tailor appropriate messages to specific customer segments based on behaviors.
We partner with the top solution providers in the industry to bring you the best digital marketing tools to meet your requirements.
Website Visitor ID delivers actionable lead intelligence about your prospects and customers – to your in-box and in real-time!
CRM’s come in all sizes and shapes. With the right implementation a CRM will grow sales and drive profits. MBI, an experienced B2B and B2C marketer, provides consulting services for Salesforce and other popular CRM’s.
Marketing Automation is so much more than email marketing! Preferred platforms, such as Act-On, are feature-rich and allow you to track how potential buyers interact with your digital brand.